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Feature · Marketing Campaigns

Fill your slow days. Re-engage lapsed clients.

Send targeted SMS and email campaigns to exactly the right clients — without juggling a separate marketing platform.

Marketing Campaigns

Targeted client segments

Campaign to clients who haven't visited in 60+ days, booked a specific service, have birthdays coming — or your highest spenders.

  • Your client database becomes your marketing engine
  • Win-back campaigns triggered automatically
  • Birthday messages on autopilot
Targeted client segments
Marketing Campaigns

Email & WhatsApp that converts

WhatsApp messages get read — and every campaign in Salonior goes out by email and WhatsApp together. Appointment updates, thank-yous, no-show win-backs, and rebook nudges, each with its own on/off toggle.

  • Email + WhatsApp on every campaign
  • Ready-made templates for the full client journey
  • Enable or disable each campaign in one click
Email & WhatsApp that converts

Campaigns that fill a Tuesday

Broadcasting the same offer to your whole list trains people to wait for the next one. The campaigns that work are small, aimed at a group defined by behaviour, and sent because something specific happened — not because it is the first of the month.

Three segments earn their keep. Clients overdue against their normal cycle, who need a reason to rebook rather than a discount. Clients who have never bought retail, who respond to a recommendation from the stylist who did their hair rather than from the salon. And clients who only ever book on Saturdays, who are the ones actually worth moving to a weekday with a better slot.

Keep the mechanics clean: WhatsApp for anyone who has opted in, SMS through a registered sender for the rest, one message per person per campaign. Measure by bookings taken in the following fortnight rather than by opens. A campaign that reads beautifully and fills nothing has not been free — it has spent a little of the goodwill that makes the next one work.

Setting this up for the first time? Run WhatsApp and SMS campaigns that fill quiet days walks through it step by step.

Questions

Marketing Campaigns — the questions we get asked

Who can I target?

Segments built from your own client data — clients who haven't visited in 60+ days, people who booked a specific service, birthdays coming up, or your highest spenders.

Do campaigns go out on WhatsApp?

Yes. Every campaign goes out by email and WhatsApp together, each with its own toggle, using ready-made templates you can edit.

Do I need a separate marketing tool?

No — the campaigns run against your client database inside Salonior, so there is nothing to export, sync or pay for separately.

Marketing Campaigns is included in every Salonior plan.

Fair yearly pricing — no add-ons, no feature gates, 0% commission.